InstallrHub Growth Diagnostic
Prepared exclusively for Taggas Ltd

A predictable diary of booked surveys.

How we'd build Taggas one acquisition system — paid ads, ~10-second contact, AI voice + UK telesales, qualification and survey booking — built, run and optimised for you.

the whole pitch, in three words
Retford, Nottinghamshire Solar · Heat Pumps · Battery 4.2 on Trustpilot
Prepared July 2026 · Confidential · 12 slides, about 4 minutes
01 — Executive summary

Trusted in Retford. Quiet online.

Taggas has spent 15+ years earning what most installers never get — real trust. What's missing is the system that turns it into a full diary.

What you've built

Trust

  • 15+ years installing renewables from Ebor Court, Retford
  • Fully accredited — MCS, Gas Safe, HIES & EPVS
  • 4.2★ from 55 Trustpilot reviews praising survey → install → aftercare
Earned the hard way. Nobody can copy it.
You've built the trust. We'd build the system that turns it into booked surveys.
02 — What we noticed

We did our homework first.

  • Established installer — 15+ years, serving Notts, Yorkshire & UK-wide, with the full renewable range: heat pumps, solar PV + battery, EV charging.
  • You promote the £7,500 grant — the Boiler Upgrade Scheme is front and centre on your site. That's a ready-made ad offer.
  • But the front door is quiet — no instant quote, no live chat, no online booking. Every enquiry depends on someone answering the phone.
  • If even 8 enquiries a month slip, that can be £10k–£20k of installs going to whoever calls back first.
taggas.co.uk
Taggas website today
your site today — great trust, no way in
03 — The maths

It only has to win one job.

Number 1 · What one install is worth
£10,000

a typical heat-pump install — with the £7,500 grant doing the selling for you

£10,000 install value
£1,000 to win the customerprofit on the job
Spending 10% to win a customer is normal. Beat it and you're in.
Number 2 · What a booked survey costs
£62 typical*

what a booked, qualified survey typically costs across our installer campaigns

£250 a survey is worth (close 1 in 4)
£62 — what we book them atyour margin
The gap between £62 and £250 is where the money lives.

*Typical across our installer campaigns — varies by service, region & offer. We model Taggas's real numbers on the call.

04 — The numbers

Why there's good money in the gap.

A heat-pump job, £10k average order value. Walk it through:

Avg order value
£10k
one customer
10% to acquire
£1,000
cost per customer it's worth paying
Close 1 in 4 surveys
£250
what one booked survey is worth
Surveys worth £250, booked for ~£62 — the space between is your margin.
Illustrative averages — we model your real numbers, for your area and services, on the call.
05 — The system

One system, five parts.

We don't sell leads. We build and run the whole engine — you stay the expert who surveys and installs.

1

Paid ads

Targeted to grant-eligible homeowners near you.

2

~10-second contact

Every lead reached instantly, day or night.

3

AI voice + UK telesales

Qualify ownership, budget, timeframe & grant fit.

4

Booked survey

Confirmed straight into your diary, with reminders.

5

Every £ tracked

From ad spend to booked survey, live.

The loop: results feed back into targeting & spend — it gets cheaper and better every month.
06 — Your patch

Your patch has room to run.

  • We give each installer location exclusivity — one installer per area, so the system works for you, not against you.
  • 120k+ owner-occupied homes* across your Notts & South Yorkshire service area — plenty of demand to grow into.
  • Right now, the paid-acquisition seat in your area is empty. The first installer to take it takes the lion's share.
  • Retford — your base
  • Notts & Yorkshire — your exclusive patch

*Illustrative — your real regional numbers in the full plan.

YOUR PATCH RETFORD ONE INSTALLER PER AREA. THIS ONE'S OPEN.
07 — The creative

Ads in your brand, first.

Concept creative made for this pitch — your colours, your grant offer, your 15-year reputation — before we'd spend a penny.

Taggas Heating Experts
Sponsored
Taggas heat pump grant ad
£7,500 off a heat pump — the grant offer, front and centre.
Taggas Heating Experts
Sponsored
Taggas solar and battery ad
Solar & battery — bill savings plus your 4.2★ trust badge.
Taggas Heating Experts
Sponsored
Taggas trust and authority ad
Authority post — 15+ years, MCS & Gas Safe, real engineers.
Mock-ups, made for this pitch — imagine these tested, optimised and running to your ideal customers.
08 — Proof

We've done this 3,500 times.

What the system produces for the renewable installers we already work with.

3,500+
Surveys booked for installers
£1M+
Ad spend managed profitably
£62
Typical cost per booked survey*
200+
UK installers trust us

They didn't just send us leads — they booked surveys straight into our diary. We went from chasing dead numbers to turning up to homeowners who were expecting us.

Renewable installer · InstallrHub client

*Figures vary by service, region & offer. We'll model realistic numbers for Taggas in the full plan.

09 — What it costs

One fee. Built to pay for itself.

Piecemeal — the usual way
One-off website build£1,800
SEO retainer£600/mo
Google Business management£250/mo
Paid-ads management£500/mo
AI voice + telesales setup£1,000+
Across 4–5 suppliers£3k+ upfront · £1,350+/mo
Five invoices, five people to chase, nobody owning the result.
One extra install is worth £8,000–£12,000. The system pays for itself on a single job a month.
10 — Why now

The window is open now.

  • £7,500 grant per heat pump — the Boiler Upgrade Scheme is a ready-made offer for your ads. Schemes change; capture it while it's funded.
  • Demand peaks ahead of winter — enquiries spike before the cold and every bill rise. Build the pipeline before the rush, not during it.
  • The first mover takes the lion's share — the first installer running proper paid acquisition in an area owns it. That seat is still empty on your patch.
TODAY THE NEXT 12 MONTHS ENQUIRIES GRANT-FUNDED DEMAND WORD OF MOUTH
Every month without a system is booked surveys going to someone else.
11 — Getting started

Let's fill Taggas's diary.

Here's exactly how we'd start — and you can decide today. No long lock-in; just real booked surveys landing in your diary.

1
We model your numbers — today
Realistic cost-per-survey & volume for your area and the £7,500 grant offer.
2
Launch a pilot
One focused first campaign — proof in real booked surveys before you scale.
3
We run it, you install
Your diary fills, every £ tracked spend-to-survey — turn it up when you're ready.
Start with a pilot
We take on a limited number of installers per area to protect results — and right now, Retford is open.
InstallrHub [email protected] installrhub.com
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